*The Following Press Release Was Issued By Big Hassle Media*
VEVO “DSCVR ARTISTS TO WATCH” FOR 2022 JAWNY LIVE PERFORMANCE: “TAKE IT BACK” |
Vevo, the world’s leading music video network released the complete list for its highly-anticipated Vevo DSCVR “Artists to Watch” 2022 campaign. Beginning November 1, Vevo’s DSCVR ATW has showcased engaging, high-quality live performance video content from the class of 2022, with two unique performances from each artist, shot exclusively for Vevo. Born out of Vevo’s taste-maker series and brand DSCVR – “DSCVR Artists To Watch” is now in its 9th year and consists of 21 global artists whom Vevo has tipped to break through to the mainstream. With over 500 submissions, Vevo’s DSCVR ATW program is one of the most highly anticipated and competitive lists to appear on, as the artists and bands that make it receive critical exposure and promotion that help propel their careers. ATW artists and bands will be marketed and featured in Vevo’s expert music video programming via playlists and editorial features across Vevo’s network, including YouTube and connected TV platforms, such as Pluto TV, Samsung TV Plus and Apple TV. Vevo has a long history of supporting and introducing emerging artists to new global audiences and its DSCVR ATW champions emerging artists through live performance content. Alumni include now-household names such as Billie Eilish, Pop Smoke, Sam Smith, EarthGang, Guaynaa, Lewis Capaldi, Arlo Parks, Maggie Rogers, James Bay, Jorja Smith and more. James Mecker, Vevo’s Manger/Music Programming, shares, “Since taking the internet by storm with “Honeypie,” JAWNY has held our attention by propelling himself into project after project where in one instance, he may be grooving through a funky pop banger and in another, he’s shredding on a distortion-heavy, lovelorn track. It’s hard not to be reminded of Beck’s constant reinventions, this time through the voice of a 25-year-old who has experienced global events and personal heartbreak in the span of two tumultuous years. With his first tour since the pandemic currently underway, we’re excited to watch the next chapter of the artist formerly known as Johnny Utah get written in front of our very own eyes.” Vevo’s global in-house production teams worked closely with the artists and their teams to shoot all content in accordance with the CDC’s COVID-19 safety protocols. All content was shot in 2021. The Vevo DSCVR Artist to Watch 2022 campaign is sponsored by Ray-Ban Stories, built in partnership with Facebook. |
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Vevo’s 2022 DSCVR “Artists to Watch” are: Andy Rivera (Sony Colombia) ArrDee (Island Records) Brray (UMLE) Chiiild (Island Records) Clinton Kane (Columbia) ENNY (FAMM) EST Gee (Interscope) Grip (Interscope) JAWNY (Interscope) Jessica Winter (Roya) Lola Young (Island Records) Mimi Webb (Epic) Nija (Capitol) Pip Millett (Dreamlife / SME) Poupie (Island Def Jam) Ronisia (Sony) Sen Senra (Universal Music Spain / Sonido Muchacho) Seori (88rising/ATISPAUS) Serious Klein (The Orchard) Wet Leg (Domino) Willie Jones (Sony Nashville) |
ABOUT JAWNY: Bay Area-bred songwriter/multi-instrumentalist JAWNY (fka Johnny Utah) makes music that lives way outside the limits of modern-day bedroom pop. A self-taught producer with a savant-like ability to come up with addictive melodies, he instills his songs with both raw emotion and outrageous humor, brightening each track with unexpected elements of soul and funk and R&B. With an instinct-driven process he describes as “very scatterbrained and manic and all-over-the-place”—and a happily warped musicality equally inspired by Luther Vandross and STRFKR—the L.A.-based artist creates all his output in his self-built home studio, with no one else around. ABOUT VEVO: Vevo is the world’s leading music video network, connecting an ever-growing global audience to high-quality music video content for more than a decade. Founded by Universal Music Group and Sony Music Entertainment in 2009, Vevo offers fans worldwide a vast array of premium content to choose from, showcasing official music videos alongside a constantly developing lineup of live performances and innovative original programming. From top superstars to rising new talents, Vevo brings incomparable cross-promotional support to artists across the musical spectrum, at every stage of their careers. Vevo has consistently evolved over the past decade to lead within today’s ever-changing media landscape, embracing partnerships with a number of leading distribution platforms to deliver extraordinary content within ad-supported environments. With more than 26B views across television, desktop, and mobile devices each month, Vevo brings music videos to the world – when, where, and how fans want them. Vevo is available on YouTube, Samsung, Samsung TV Plus, Amazon Fire TV, Amazon Echo Show, PlutoTV, Apple TV, Roku, Comcast (Xfinity X1 and Xfinity Flex), VIZIO, Sky (NowTV and SkyQ), Foxxum, XITE, NetRange, Redbox, T-Mobile Play, Virgin Media, Xumo, Telstra, Foxtel, Fetch, Rogers and Vewd. |